Registration Now Open for 2025 SommCon Conference & Beverage Expo in San Diego
Registration is officially open for the 2025 SommCon Conference & Beverage Expo, returning to San Diego September 7–9, 2025!
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Regional Exploration
10 German Grape Varieties Every Somm Should Know
With over 140 varietals ranging from Acolon to Zweigeltrebe, here are 10 German grape varieties every somm should know.
Brunello Harvest Live at Castello Banfi
Join us for an educational webinar at Castello Banfi in Montalcino and a rare preview of what we’ll be able to taste upon release in 2025.
Côtes du Rhône, It Takes a Village!
Travel with SommCon and Rhône Valley Vineyards to France during our free educational webinar, Côtes du Rhône.
Education and Training
How Medi-Tasting Can Enhance Your Wine Tasting Experience
In an industry of frequent indulging, tasting, and sharing of delicious wines, being mindful of what we’re tasting can become as fatigued as the palate.
SommCon Conference & Beverage Expo Returns to San Diego, October 5-7, 2024.
SommCon 2024 Conference & Beverage Expo will take place October 5-7, 2024 featuring three days of education, training, and networking.
The Secret is in the Sand
Master Sommelier, Will Costello, researches sand and soil at wineries around the world in an effort to replicate the magic of highly allocated wine, Château Rayas.
All Posts
SommCon Beverage Expo: Newly Expanded Trade Show For Import, Distribution, On And Off Premise Buyers Debuts During West Coast Conference
The only West Coast trade show bringing together the entire alcohol beverage market, SommCon Beverage Expo debuts September 11-12, 2023.
The SommCon Scholarship Experience with Lynn Dowdell
It feels good to invest in yourself doing what you love and to be given an opportunity to become great at it.
SommCon Conference & Expo Returns to San Diego, September 10-12, 2023
SommCon 2023 Conference & Beverage Expo will take place September 10-12, 2023 featuring three days of education, training, and networking.
Sustainability, Mindfulness and Wine – A Message of Hope, A Call to Action
A message of hope: Sommelier Chiara Shannon explores how people, place, and purpose are at the core of sustainability in wine.
The Evolution of Dry January & How One Brand Found Success in the Emerging Non-Alcoholic Trend with Matthew Kaner
Matthew Kaner talks Dry January and how it’s a huge opportunity to get in front of new customers and capitalize on marketing that can create a snowball of momentum big enough to permeate the culture in a lasting way.
The Non-Alcoholic Trend & Your Beverage List with Master Sommelier Will Costello
Master Sommelier Will Costello says non-alcoholic is coming, and in a big way. The way to get ahead of this trend is to fully embrace it.
SommCon 2022 Wine & Spirits Competitions Medalists Announced
This year SommCon® kicked off the 17th annual San Diego Bay Wine & Food Festival weekend with Concours d’Spirits, presented in partnership with The SOMM Journal and Tasting Panel Magazine.
Côtes du Rhône’s Vision for Sustainable Viticulture
Wine regions across the globe are facing climatic changes and societal expectations to protect the environment.
Riesling by Region: Comparing German Riesling to its International Counterparts
With over 23,000 hectares planted to Riesling in Germany alone, fully exploring the country’s array of Rieslings is no small feat.